Every 100ms of latency costs you sales
Amazon found that every 100ms slowdown cost 1% in revenue. Google uses page speed as a ranking factor. A fast store isn't a nice-to-have — it's a competitive advantage.
What you get
PageSpeed 90+ guarantee
We set a target and deliver. If we can't reach 90+ on mobile and desktop, we keep working until we do.
Image optimisation
Next-gen formats (WebP/AVIF), lazy loading, proper sizing, and Shopify CDN configuration for every image.
JavaScript audit
We remove unnecessary scripts, defer non-critical JS, and eliminate render-blocking resources.
Third-party script management
Chat widgets, analytics, pixels — we load them efficiently so they don't tank your LCP.
Font & CSS optimisation
Subset fonts, eliminate unused CSS, and implement critical-path CSS for instant first render.
Core Web Vitals
We target LCP < 2.5s, FID < 100ms, and CLS < 0.1 — the exact metrics Google uses for rankings.
How it works
Baseline audit
Full PageSpeed Insights + WebPageTest run. We document every issue and its impact.
Prioritisation
Issues ranked by score impact. We tackle the biggest wins first.
Optimisation sprint
1–2 week intensive sprint applying all high-impact fixes.
Measurement
Before/after scores across 5+ test runs to confirm improvements.
Monitoring setup
Ongoing performance monitoring so regressions are caught immediately.
What's included
Start your performance optimization project
We respond within 24 hours.